Articles
Five tips for cutting through the noise
We’ve compiled five actionable tips to help elevate your institution’s message and reach the right audience
Student perceptions of AI: understanding concerns and areas of acceptance is key
To provide top study experiences, our knowledge of student attitudes to AI must keep pace as AI evolves.
News Release: WUSCAs 2025 university shortlists now out!
Showcasing the top-rated UK institutions shortlisted for the Whatuni Student Choice Awards 2025
Emerging Futures
Research reports
What Influences Today's Students?
Using data compiled over the last 18 months, IDP explores what factors are influencing today's students
Peer-to-Peer: Why Student Ambassadors are Key Connections Throughout the Recruitment Funnel
Providing the right information and support for students
Understanding Kenya as a Source Market: Africa’s Rising Star
Read our latest report exploring the trends and demands influencing international students from Kenya
Podcasts
Global student marketing podcast episode 18
We explore the current admission challenges and recruitment in episode 18
Global student marketing podcast episode 16
We explore the current admission challenges and Clearing in episode 16 of our latest podcast.
Global student marketing podcast episode 15
Explore the current recruitment landscape and the admissions reform in episode 15 of our latest podcast