IQ Services
IDP Connect's IQ addresses the key challenges faced by higher education institutions by unlocking the full potential of data and intelligence. Empowered by our real-time student data and cutting-edge analytics, institutions can make informed and evidence-based decisions using our range of IQ services. IQ offers a full suite of raw data, analytical tools and expert support to help institutions elevate their performance in an increasingly competitive higher education arena. Drawing on the world’s largest live dataset of researching prospective students, we help institutions discover what, when, where and how students are approaching their studying experiences and to accurately predict future trends.
Why IQ Consulting?
IQ consulting is focused on your institution’s goals, offering unique market insights into the world’s largest set of live student data sources. We offer the most comprehensive market research in the higher education sector, equipping you with the knowledge to develop both short and long-term strategies to promote your institution in the most effective way possible to prospective students. We utilize our vast data sources, custom student sampling, in-depth interviews, feedback from student panels and surveys and comprehensive expert research to answer the questions that matter most to your institution. We also draw on the insights and expertise of our trusted network of counsellors around the world and elevate the student voice to help guide your institution’s marketing and recruitment strategies.
Find out more
If you’d like to explore how we can work with your institution using our Research and Consultancy services, please get in touch
Find out moreA typical IQ consultancy package includes
Case studies
IQ Case Study: MacEwan University
Explore the results of a successful IQ consulting project at MacEwan University
Digital Marketing Case Study: The Boston Architectural College
Explore the results of a highly effective retargeting campaign with The Boston Architectural College
Core Partnership Case Study: Pace University
Discover how the Core Partnership is helping Pace University achieve volume and diversity goals
University of Alberta IQ Case Study
How a top 5 Canadian university uses IQ services to guide program expansion
Exploring FastLane with University of Hertfordshire
Using FastLane to enhance conversion and reduce admissions processing time for University of Hertfordshire
Southern Alberta Institute of Technology IDP IQ Case Study
SAIT IQ Case Study on using IDP Connect data to support international strategy
Fanshawe College Case Study
With 65% of students from India in 2017, Fanshawe was looking to diversify their international population.
Griffith College Case Study
Griffith College Case Study on using IDP Connect data to support international strategy
Aberdeen IQ case study
Short case study revealing how Aberdeen University use IDP Connect data
Coventry University IQ case study
Short case study revealing how Coventry University use IDP Connect IQ data and services
IQ Consulting
IQ Consulting is a tailored service enabling institutions to gain the insight and intelligence of IDP’s range of local and global higher education experts. Focused on aiding universities marketing and recruitment of international students, our consultancy service draws on the unique local insight of our counsellors and the expertise of our destination country IQ teams. Our consultancy can help across a number of areas:
Portfolio and pricing optimization
International brand and reputation
International marketing and recruitment strategies
Full-funnel competitor benchmarking
Contact us
If you’d like to find out more about IQ International services, please get in touch with our client team
Contact us