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Clearing and adjustment

Our two dedicated Clearing channels - Whatuni and The Complete University Guide (CUG) - with over 16 million annual visits per year across the two sites allow your institution to promote courses still available through Clearing to a segmented audience of actively researching prospective students.

We have a variety of packages available. These include:

Clearing core partnership: Our all-inclusive VIP package, core partnership gives your institution the opportunity to feature across our entire Clearing network with guaranteed delivery of highly qualified clicks and calls. As a Clearing core partner, your courses will be featured in all clearing-course searches and your immersive content, including video, will be featured at key touchpoints on site and across social media. You will receive quality web clicks and calls and you’ll be able to track ROI with our guaranteed delivery scheme.

As an additional booster to Clearing core partnerships that builds on both the value of our audience and security of our guaranteed leads model, our 2023 Accelerator Packages enhance delivery for Core Partners by increasing partners’ positions in student searches for longer to drive an additional volume of guaranteed leads.

Elite provider slots: Allows you to feature on the Whatuni or CUG Clearing channels homepages, thereby giving your institution increased brand awareness and exposure to prospective students actively researching Clearing opportunities.

Audience extension: Enabling continued interaction with an engaged audience of prospective students even after they’ve left the Whatuni and CUG websites (available on site or via social media).

Targeted banners: A highly effective advertising option, pre targeted banners on Whatuni and CUG allow you to reach a highly active audience of researchers specifically searching for Clearing opportunities.

Tickertapes: This option allows you to be one of only three institutions to feature across the entire Whatuni site throughout the Clearing period.

A-level results day solus emails: Enabling your institution to directly engage with and reach our registered user database on A-level results day with targeted information and messaging.

Regional featured university: A high impact slot, including the option of a video, positioned above the search results on Whatuni. Targeted by subject and region and above the league tables on Complete University Guide.

Contact us

If you’d like to find out more about our Clearing packages, please get in touch with our team

Contact us

Clearing highlights 2024

135k+Users on A-level results day
750k+Traffic sessions delivered July – September
21k+Tracked Clearing calls delivered to our partners

Cardiff University have worked with IDP Education for many years now across both main cycle and clearing. They have become an important part of our annual marketing strategy and help enable us to reach our target demographic of high attaining students. Working with IDP makes sense for us because it enables us to generate quality web referrals, email leads, prospectus requests and open day bookings. As a Russell Group University, we tend to receive a high volume of applications, but IDP helps ensure we generate the right applications. Although we don’t do a huge amount of 3rd party advertising IDP Education has become a key partner.

Dave Roylance

Head of Marketing and Student Recruitment

Cardiff University

Contact us

If you’d like to find out more about our Clearing packages, please get in touch with our team

Contact us