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Despite being one of the world’s top economies, Japan has faced its fair share of demographic challenges in recent years. Not only is it facing an increasingly aging population, but Japan is also grappling with a declining birth rate.

To help address these population issues, the Japanese Government has announced its plan to welcome 400,000 international students to Japan to undertake tertiary education by 2033, among other solutions. Despite already welcomes thousands of international students every year, Japanese institutions must diversify both source markets and course offerings if the country is to meet its ambitious 2033 goals.

Key topics explored in the report include:

  • The Japanese Government's 2033 goals.

  • IDP's decades-long role in helping our partners achieve their recruitment goals.

  • Strategic, data-driven solutions for Japanese institutions, such as diversification and targeted messaging.

How Japan can grow as a top study destination

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Vincent Dwyer
Vincent Dwyer12 March 2025
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