Peer-to-Peer: Why Student Ambassadors are Key Connections Throughout the Recruitment Funnel

IDP and The Ambassador Platform are pleased to share our new report, Peer-to-Peer: Why Student Ambassadors are Key Connections Throughout the Recruitment Funnel. The reportanswers three fundamental questions that will assist institutions in providing the right information and support for students at the top of the funnel. It also demonstrates how trusted connections with student ambassadors provide value and create brand loyalty.

The report explores:

• What students want to know and how they find it

• When prospective students want to talk to other students

• How IDP and The Ambassador Platform (TAP) can help

• Key takeaways for institutions

As we start to focus on a new generation of prospective students, Generation Alpha, we need to understand the differences between this new completely tech-savvy generation and the students we are recruiting now.